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Post by account_disabled on Dec 7, 2023 8:36:50 GMT
Them to collaborate effectively to implement an up-selling strategy on existing customers through the following activities: Identify purchasing patterns through customer analysis Create special offers on related or premium products Create “private” offers for clusters of customers with certain characteristics Personalize communication as much as possible and make it intimate Develop loyalty programs. Thanks to these tips for developing an integrated Sales and Marketing strategy, it is possible to maximize every activity, channel and touchpoint that customers go through within their purchasing Job Function Email List decision journey.The ultimate goal for all B2B companies is to improve customer experience and revenue. One of the main goals for B2B companies today is to improve their conversion rate. The conversion rate is the ratio between the number of visits to the website and the number of conversions made the number of visits that turn into sales, contacts, downloaded materials and so on (based on the objectives). In other words, it is a valuable indicator of the performance of the company's online business. For some businesses, achieving a high conversion rate can be difficult.
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